Outdated Technique #2 - Blush On The Apples Of The Cheeks
Look, I'll be honest, I am guilty of doing this myself.
Because I love blush and I love having that flush of colour on the cheeks!
Maybe you're the same.
It cannn be done, but, you've got to be careful to not cross over into the 90's music video vibes or worse - looking like the clown at your 8th birthday party.
How to modernise it.
So what I mean is that if you are adding it on the apples of your cheeks, you know the soft part of the cheek right next to your nose, you need to also sweep it up onto the bone of your cheek.
Head in the direction of the top of your ear. So, from nostrils to top of ear.
This will then avoid the circular pink cheeks but still give us a flush of colour.
That is my personal preference and the 'safe' way to keep it modern.
Or, you can totally Gen-z it and do the 'new' way which is only adding it to the cheekbones and avoiding the apples.
So, from under your eye to top of ear.
What this does is give a really lifted appearance. Perfect if our cheekbones are starting to droop or you have a round face that you don't want to accentuate.
If you don't have a round face though and would actually like to have a bit more 'oomph' back into your sculpted face, add it on the cheeks following the rules above.
Here are some examples. On the left, you can see this 90's look with the blush concentrated just on the apples and then on the right we have this modern makeup look with the blush concentrated on cheekbones closer to the ear.